San Francisco International AUTO SHOW 2003 Outdoor Campaign.
Out-of-home Media: 14x48 Freeway Bulletin, 20' x 37' Freeway Billboard Advertising
Art Direction & "Copywriting": Robert Fleege
Sometimes the best outdoor creative is just a sign. This design has largely remained the same for the last 6 years. Each year a hot car is featured and some minor design upgrades are introduced. The San Francisco International Auto Show have enjoyed 6-7 years of continuos growth. We are not planning to drastically change the design anytime soon. SF Auto show continues to be the No 1 trade/consumer show of any kind (measured in attendance) in Northern California. In addition to outdoor billboards the campaign consists on heavy Bay Area wide newspaper coverage.
San Francisco Bay Area’s
LARGEST CONVENTIONS & EXPOS 2004
1 San Francisco International Auto Show*
2 Semicon West
3 Mac World Conference & Expos
4 SF International Gift Fair (summer)
4 SF International Gift Fair (winter
6 American Academy of Orthopedic Surgeons Annual Convention
7 Bio 2004 Annual Intl Convention
8 CA Building Industry Assoc. PCBC 2004
9 Gourmet Products Show 2004
9 Embedded Systems Conference
9 Java One 2004
12 PeopleSoft Connect
* Four times as many visitors as runner up Semicon West
Source: SF Business Times Book of Lists 2005
Free Estimates & nationwide consulting: 614 270 9043
Description: Robert Fleege is a freelance art director and copywriter specializing in creative outdoor billboard advertising design & production. Out-of-home Posters and transit media. Wallscapes, Bus Posters and bench advertising. Nationwide Media, Creative and production services: Atlanta, Austin, Cincinnati, Chicago, Cleveland, Columbus, Baltimore, Boston, Dallas, Denver, Houston, Las Vegas, Long Beach, Los Angeles, Miami, Minneapolis, Philadelphia, New Orleans, New Jersey, New York, Oakland, Phoenix, Pittsburg, Portland, Sacramento, Salt Lake City, San Francisco, San Diego, San Jose, Seattle, St Louis, Washington DC.
Clear Channel Outdoor - CBS Outdoor - Lamar Outdoor - Viacom - Turner - Adams - JC Decaux & Clearchannel Media
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